Ogier has been shortlisted for its Rebranding campaign in June 2015.
The firm is also a finalist in the category for Best Website in the inaugural Brand Management and Reputation Awards launched by Citywealth.
The Citywealth Brand Management and Reputation Awards have been launched after extensive consultation and research and by popular request from the wealth management industry.
Ogier announced its firm-wide brand refresh in June 2015.
“Like any firm’s brand, our identity is about more than a logo and a ‘look and feel’. It is part of the strategic foundations of Ogier,” said Ogier’s Chief Operating Officer Jamie Bore.
Ogier’s corporate identity is in line with its service strategy of getting straight to what matters; providing thoughtful, pragmatic legal advice.
“In the research that informed the creative brief the message that came through, loud and clear, was that we are extremely proud to be doing what we do best – excellent legal services, being responsive and focusing on the client,” said Jamie.
“Technical excellence is a given these days, so we worked hard to define what makes Ogier different as a firm, what makes us stand out.
“We believe that as the marketplace continues to evolve and the issues our clients face become more and more complex, they appreciate the fact that we focus on what’s needed. Not ‘over-lawyering’, but getting to what really matters: clear, accurate, pragmatic and valuable advice.”
The law firm has also been shortlisted for its website, www.ogier.com
The awards will be announced in June 2016
Voting closes on 27 May 2016
To vote: bit.ly/1W5IcTk